Happy Birthday to you you Kalu @by_kalu 🎂🎈✨ In honor of one of the Black Girls Green House founder’s, we’re resurfacing their feature from our Entrepreneurial Spirit Issue—a story rooted in vision, style, and community. Go show her love, read the feature, and support Black women-owned businesses today and always. Link in bio. 🖤 Story by @svmccalman #trooramagazine #troolala #blackwomanownwedbusiness

TROORA is Back! Where culture meets couture. Where identity meets design. Where creators reshape the narrative. We’ve been quiet But not still! Welcome to what comes next🥳 The TrooRa Fashion Issue Winter ‘25 Arrives soon🎉 Stay Tuned!👀 @mercedez_munro @emilysiouxpain @hannahbeaumontlaurencia @beaumontorganic

Today, democracy calls🇺🇸 We stand at an inflection point in history where silence is a luxury none of us can afford. Your vote us a reflection of what and who you stand for. At TrooRa, we believe visibility is power — and today, that power begins at the polls. Vote with purpose. Vote with humanity.🖤

From all of us at TrooRa, we wish you a joyous Christmas filled with love, warmth, and cherished moments. 🎄✨ This season reminds us of the power of connection, creativity, and community—values we hold close to our mission. At TrooRa, we celebrate underrepresented voices, innovative ideas, and the beauty of authentic stories. As we reflect on this year, we are grateful for every creative, entrepreneur, and dreamer who has inspired us along the way. May your holidays be as vibrant and meaningful as the stories we aim to share. Here’s to a season of joy, and a 2025 filled with endless possibilities. ❤️ #MerryChristmas #HappyHolidays #TrooRaCelebratesYou #CreativityMatters #CelebrateDiversity #TrooRaCommunity #AuthenticStories

TrooRa Presents: The Future of Inclusive Beauty 
 In our Entrepreneurial Spirit Issue – Autumn ‘24, we spotlight Pound Cake, the cosmetics brand redefining beauty standards. Co-founders Camille Bell and Johnny Velazquez are on a mission to shake up the industry by creating products that truly celebrate diversity and inclusivity. 💄🌈
 Pound Cake is more than makeup – it’s a statement. From their game-changing lipstick shades designed for all skin tones to their commitment to authentic representation, this brand is empowering people to embrace their beauty with confidence.
 Written by Shameyka McCalman, this feature explores the passion, innovation, and purpose behind Pound Cake’s journey. 💫 Ready to discover the future of beauty?
 Check out the full story in TrooRa’s The Entrepreneurial Spirit Issue – Autumn ‘24. Edition # 23 #linkinbio
 #TrooRaMagazine #EntrepreneurialSpirit #PoundCakeCosmetics #InclusiveBeauty #DiversityInBeauty #RedefiningBeauty #BeautyForAll

🎁✨ Introducing TrooRa’s Treasures! ✨🎁 Your ultimate guide to unique, meaningful gifts that celebrate underrepresented creatives, emerging brands and rare unique products. From consciously sourced and crafted delicious real food dressings by @farmhouse_lab founder Daniella Kratz, stunning jewelry by @dorian.webb to exquisite home design and art by @candiceluter, luxe bags by @benjaminbabadi and must-read books by @regina.lawless and @changecadet — every piece tells a story of passion and purpose. 🌟 Make your gifts matter this season. Shop rare unique finds you will only discover at TrooRa and support diverse, unheard voices! 🛍️💫. Link In Bio 🔝 #TrooRasTreasures #GiftGuide #SupportCreatives #ShopUnique #EmergingBrands #HolidayGifts

In a world that thrives on creativity and innovation, it’s important to take a moment to express gratitude for the individuals who fuel these qualities. Creatives, innovators, and entrepreneurs are the lifeblood of progress, continuously pushing boundaries and reshaping the future. Their courage to dream and their relentless pursuit of excellence inspire us all. To our readers and audience, your support and engagement provide the motivation that drives these visions forward. Most importantly, we owe a heartfelt thanks to our incredible team, whose dedication and passion turn ideas into reality. Together, we form a vibrant community that celebrates imagination and ingenuity, paving the way for a brighter tomorrow.

From flipping pizzas to leading Michelin-starred kitchens, Chef John Carney’s @chef_john_carney journey is one of passion and perseverance. Now at the helm of Ditas Marin in Sausalito, Carney has redefined coastal Californian cuisine with locally sourced ingredients and signature dishes like his Dungeness crab cake. Read more about his inspiring story in TrooRa Magazine’s The Entrepreneurial Spirit Issue Autumn ’24 Edition 24 Culinary page 134 Written by Maxim Sorokopud. This issue is packed with stories of innovation and resilience across food, fashion, and business. Swipe to explore the pages and discover what makes TrooRa a platform for underrepresented voices. #TrooRaMagazine #CulinaryExcellence #ChefSpotlight #JohnCarney #DitasMarin #CoastalCuisine #BayAreaEats #FoodInnovation #TheEntrepreneurialSpirit #TrooRaAutumnIssue

Amid recent world events and the tension of election results, remember to take a moment to just breathe. 

Life can feel overwhelming when so much is happening around us, but taking time to center yourself, process, and reconnect with your inner calm is essential.
 Breathe in peace, exhale stress, and move forward with resilience and compassion.

Today, we honor the dedication, resilience, and sacrifices of our veterans—especially our Black veterans, who served courageously through generations, overcoming immense challenges while still sacrificing for our freedoms. Their legacy is one of strength, perseverance, and commitment to protect and uplift us all. At TrooRa, we’re grateful for the contributions and sacrifices of these brave individuals, whose stories continue to inspire us. Let’s remember and celebrate their impact as we work toward a future built on unity, respect, and gratitude. 📸 Belmont, North Carolina, USA - October 4, 2014: World War II Veterans give their attention to North Carolina Governor, Pat McCrory during a speech dedicating of a statue to honor the Veterans of World War II.

Live TrooRa Episode: From Corporate Climb to Empowerment: Regina Lawless on Redefining Success Featured in TrooRa’s The Entrepreneurial Spirit Issue Autumn ’24 Edition 24 The resilient and inspiring Regina Lawless from a high-powered corporate career to founding Bossy and Blissful, Regina Lawless is redefining leadership and fulfillment. Her journey champions Black female leaders, helping them navigate corporate life while centering joy and authenticity. 🌟 ✨ Don’t miss this inspiring conversation on balance, community, and living a fulfilling life beyond traditional success. Join us live next Thursday, the 7th of November at 11am pst as we sit down with @regina.lawless! Tune in and explore the intersection of resilience, mindfulness, and well-being. Don’t miss this session. #doyoubook

Thank you, Madame Vice President @vp @kamalaharris, for your tireless dedication, courage, and resilience throughout this hard-fought campaign. Standing up to protect our rights, our futures, and our country’s trajectory is no small feat, and you did it with grace, strength, and unwavering commitment. To President Joe Biden @potus @joebiden, thank you for standing alongside us, guiding the vision forward, and championing the values that unite us as a nation. Thank you @timwalz for showing us what it’s like to be supportive of Women and for being a great partner to our VP in this race. And to every campaign worker, volunteer, and supporter who poured their heart and soul into this journey—your work has not gone unnoticed. From knocking on doors to late nights in campaign offices, your dedication embodies the spirit of democracy. You are the backbone of this movement, and your tireless efforts inspire us all. Together, we stand stronger and more hopeful for a future that truly represents all of us. Thank you for the sacrifices, the passion, and the belief in change. Here’s to resilience, unity, and a brighter tomorrow. 🇺🇸💙 📸 @flongala 🙏🏽💙 #ThankYouKamala #ThankYouBiden #DemocraticParty #GratefulForOurVolunteers”

LIVE with Vanessa Simmons! Entrepreneur and mother Vanessa Simmons has been a force in the business world since a young age, and now she’s sharing her inspiring wellness journey while reigniting her passion for fashion. Her brand is an exquisite blend of wellness, style, and philanthropy, embodying a modern approach to luxury living. This autumn, Simmons continues her journey of grace and growth, with a spotlight on her latest venture, U4IA—a digital wellness community offering curated tips, products, and personal stories that empower women to thrive in both mind and body. Tune in to this conversation to be inspired. @vanessajsimmons x @trooramagazine For TrooRa Magazine The Autumn Issue ‘24 The Entrepreneurial Spirit Edition 24 Creative Team: Photographed by @cfoxthephotographer Model @vanessajsimmons @thedewaalagency Creative Director @trystanne Hair Styling by @ninajhair MUA @lightcastlebeauty Styling by @audreybrianne 
Stylist Assistant: @tyreesstyle Set Coordinator @gracehendricks TrooRa Set Support @brajeanson

Look #1 Dress - Elliatt @elliatt Earring - Nissa Jewelry @nissajewelry Shoes - Stuart Weitzman @stuartweitzman #trooramagazine #troolala #troorashoot #troora #troorawellness #U4IA

New Issue Alert! Our Latest Issue has arrived🎉 We are honored to feature the extraordinary Vanessa Simmons gracing not one but all three covers of TrooRa’s Entrepreneurial Spirit Issue Autumn ’24. Simmons, who has seamlessly transitioned from fashion icon to wellness entrepreneur, continues to inspire with her new brand, U4IA. Her journey reflects the power of reinvention, embodying resilience, elegance, and a commitment to wellness as a lifestyle. Vanessa exemplifies the power of evolution reminding us that wellness isn’t just a trend but a lifelong commitment to balance and growth. Head to the link in our bio NOW to view the full issue Free for 7 Days. Don’t forget to subscribe to our immersive digital copies and get waitlisted for our 100% sustainable coffee table style print copies. TrooRa the Entrepreneurial Spirit Issue Autumn ‘24 Edition 24 Cover Feature Shoot Creative Team: Photographed by @cfoxthephotographer Model @vanessajsimmons @U4IA @thedewaalagency Creative Director @trystanne Hair Styling by @ninajhair MUA @lightcastlebeauty Styling by @audreybrianne 
Stylist Assistant: @tyreesstyle Set Coordinator @gracehendricks TrooRa Set Support @brajeanson Look #1 Dress - Elliatt @elliatt Earring - Nissa Jewelry @nissajewelry Shoes - Stuart Weitzman @stuartweitzman Look #2 Top- Eloquii @eloquii Pant - Eloquii @eloquii Earring - Forever21 @forever21 Bag - Silver & Riley @silverandriley Shoe - Pour la Victoire Look #3 Top - Colton Dane Tight - Commando Bag - Silver & Riley @silverandriley Shoes - Jimmy Choo @ jimmychoo Earring - Nissa Jewelry @nissajewelry Look #4 Top - Venice Ring - Evil Pawn Jewelry Earring - Nissa Jewelry Belt - Banana Republic Skirt - Michael DePaulo

TrooRa’s IG Live Series Chocolate Mindfulness Savoring Mindfulness: The Sweet Path to Wellness with MYRetreat founder Melissa Mueller-Douglas Featured in TrooRa’s The Entrepreneurial Spirit Issue ’24 Edition 25 We invite you to indulge in a unique conversation with Melissa Mueller-Douglas, founder of the MYRetreat app. Discover how mindful chocolate consumption can transform wellness, helping you slow down, savor each moment, and cultivate habits that nurture mental health. Tune in and explore the intersection of taste, mindfulness, and mental well-being. Don’t miss this sweet and insightful session! #TrooRaMagazine #MYRetreat #MindfulnessMatters #ChocolateAndWellness #MentalHealthMatters #WellnessJourney